Soft Sweets

Jelly sweets and gummy sweets are probably what you think of when considering soft sweets. And much of the range available does focus around these sectors. Haribo is a well-known brand that champions the jelly and gummy sweets market. But they are not alone as our bulk sweets range demonstrates. With kids in mind, brands such as Fini and Vidal are important when you’re looking for softer options.

Fruit pastilles and Wine Gums are classic soft favourites and Taveners is one brand that keeps these varieties well and truly alive – just like they’ve always been.

Another growing trend is fudge, coupled with contemporary and often quirky flavours. Bitesize cubes of creamy fudge can certainly be considered soft sweets too.

We’ve got more than enough to offer you at HS Wholesale Sweets. All stocked in our own warehouse, we can despatch your order very quickly as we appreciate how valuable time is these days. Our website also saves you time and allows you to place an order when it is convenient for you – even if that’s late at night when your business is closed.

If you want any help or advice, whether about soft sweets or something else entirely, you only have to ask and we’ll be happy to help you. We’re at the end of the phone in addition to an email and given that we’re the third generation of our family to run a business in wholesale confectionery, we’ve got much knowledge and experience to draw on.